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Many of the centralized crypto platforms that collapsed throughout 2022<\/a> had something in common: a cocky young leader with a large Twitter following. However, while their perceived success gave them outsized influence on the cryptosphere, public trust in placed them was ultimately discovered to be misplaced \u2013 each time, with disastrous effects. As a result, crypto\u2019s leadership priorities need to change.\u00a0<\/span><\/p>\n While Twitter\u2019s attention economy tends to reward Tweeters with the most controversial opinions, we as an industry need to recognize that the loudest voices in the room aren\u2019t necessarily the ones we should be listening to. So, if we want to avoid repeats of the FTX meltdown in the future, the crypto industry needs to rearrange its leadership priorities.\u00a0<\/span><\/p>\n Before the FTX collapse, CEO Sam Bankman-Fried\u2019s Twitter antics \u2013 which frequently involved spats with other figures in the industry \u2013 had garnered him over a million followers. However, no matter how much his audience grew, it seemed that he couldn\u2019t resist sh*tposting, frequently engaging with other Twitter users who picked bones with him.\u00a0<\/span><\/p>\n mostly shitposting on twitter tbh<\/p>\n \u2014 SBF (@SBF_FTX) October 12, 2021<\/a><\/p>\n<\/blockquote>\n Leaders of fallen platforms aren\u2019t the only ones who are guilty of reckless tweeting. Binance CEO Changpeng Zhao is also notorious for his Twitter style, having it out with Sam Bankman-Fried just before the FTX collapse <\/span>last month<\/span><\/a>. This is just the tip of the iceberg, and even though many of these Tweet-happy commentators are purged in each bear market, their influence is too powerful to ignore.<\/span><\/p>\n So here\u2019s the solution. We can\u2019t keep rewarding braggadocious behavior with our attention. Instead, we as a community need to invest in platforms and leaders building products that solve problems efficiently. It\u2019s time for us to ditch the cult of personality.\u00a0<\/span><\/p>\n Want more? Connect with NFT Plazas<\/b><\/p>\n Join the Weekly Newsletter *All investment\/financial opinions expressed by NFT Plazas are from the personal research and experience of our site moderators and are intended as educational material only. Individuals are required to fully research any product prior to making any kind of investment.<\/em><\/small><\/p>\n Corey Wilton is the co-founder and CEO of Mirai Labs, the international gaming studio behind Pegaxy. A renowned speaker and P2E thought leader, he began his first company within crypto in 2018, a customer support company designed to assist ICO companies with their customer service.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\nTrouble at the Top<\/strong><\/h4>\n
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