{"id":4840,"date":"2023-03-15T17:00:00","date_gmt":"2023-03-15T17:00:00","guid":{"rendered":"https:\/\/nft.runfyers.com\/index.php\/2023\/03\/15\/web3-and-hollywood-how-omega-runner-is-democratizing-storytelling\/"},"modified":"2023-03-15T17:00:00","modified_gmt":"2023-03-15T17:00:00","slug":"web3-and-hollywood-how-omega-runner-is-democratizing-storytelling","status":"publish","type":"post","link":"https:\/\/nft.runfyers.com\/index.php\/2023\/03\/15\/web3-and-hollywood-how-omega-runner-is-democratizing-storytelling\/","title":{"rendered":"Web3 and Hollywood: How Omega Runner is Democratizing Storytelling"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"has-drop-cap\">It\u2019s no secret that Hollywood is small. For decades, a select group of industry gatekeepers has dictated what and where stories were told. No matter how talented, most people won\u2019t ever get to pitch their ideas to the teams capable of bringing them to life. But even with this knowledge, few truly realize how difficult chasing this dream is.<\/p>\n<p>Roughly 50,000 screenplays are registered with the <a href=\"https:\/\/www.wga.org\/the-guild\/about-us\/guide-to-the-guild\" target=\"_blank\" rel=\"noreferrer noopener\">Writer\u2019s Guild of America<\/a> each year \u2014 but in 2021, <a href=\"https:\/\/www.statista.com\/statistics\/187122\/movie-releases-in-north-america-since-2001\/\" target=\"_blank\" rel=\"noreferrer noopener\">403 movies<\/a> were released in the United States and Canada. \u200b\u200bThat\u2019s less than a one percent chance to get your script made into a movie, with the odds stacked even more unfavorably against members of underrepresented communities.\u00a0<\/p>\n<p>Now, a new approach coined <a href=\"https:\/\/nftnow.com\/sponsored\/media3-how-nfts-and-web3-are-reshaping-storytelling\/\" target=\"_blank\" rel=\"noopener\">Media3<\/a> is reshaping the way stories \u2014 from Hollywood to hardcover \u2014 are told.<\/p>\n<h2 id=\"h-an-interactive-world-building-experience\">An interactive world building experience<\/h2>\n<p>A brainchild of creative production studio Clubhouse Pictures and Metaversal Venture Studios, the Omega Runner brand is focused on empowering both creators <em>and<\/em> fans to help create the stories that live in its universe.\u00a0<\/p>\n<p>\u201cWhile not completely relinquishing control of the narrative, the creators invite the participation of the audience and respond. The goal is to enable those who care most about a project or story to contribute to this multimedia storyverse,\u201d said <a href=\"https:\/\/www.omegaxrunner.xyz\/\" target=\"_blank\" rel=\"noreferrer noopener\">Runner<\/a> co-founder and Production Executive at Clubhouse Pictures<em>,<\/em> <a href=\"https:\/\/twitter.com\/brycebanderson\" target=\"_blank\" rel=\"noreferrer noopener\">Bryce Anderson<\/a>. \u201cThis more decentralized storytelling model builds unprecedented loyalty, as fans are more than just consumers \u2014 they are co-creators. \u201c<\/p>\n<p>According to Anderson, creatives really only learn what the reaction to a project will be when they put it in front of an audience for the first time. Including community members in the initial creation process enhances the production and lets the creators know if the project is trending in the right direction.<\/p>\n<p>\u201cIn Web3, with its vibrant community of creatives with that builder mentality, people are much more willing to look at the potential of a [project], so we bring them in earlier and get that creative buy-in from our community,\u201d he said in an interview with nft now.<\/p>\n<figure class=\"wp-block-pullquote\">\n<blockquote>\n<p>\u201cWhen you build a storytelling universe in partnership with your creative community, your feedback is instantaneous. You build together.\u201d<\/p>\n<p><cite>Blaise hemingway<\/cite><\/p><\/blockquote>\n<\/figure>\n<p>Omega Runner co-founder, screenwriter, and producer <a href=\"https:\/\/twitter.com\/TheHemiSphere\" target=\"_blank\" rel=\"noreferrer noopener\">Blaise Hemingway<\/a> echoed a similar sentiment citing the advantage for anyone creating a narrative world to get a response from an audience as soon as possible.<\/p>\n<p>\u201cIn the traditional Hollywood model [\u2026] you\u2019ve already spent millions upon millions of dollars [\u2026] and even when you get thoughts and a response from an audience, there isn\u2019t much you can do to pivot your project unless you\u2019re willing to delay and spend millions more,\u201d Hemingway said in an interview with nft now. \u201cWhen you build a storytelling universe in partnership with your creative community, your feedback is instantaneous. [\u2026] You build together.\u201d<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><figcaption>Credit: Omega Runner<\/figcaption><\/figure>\n<\/div>\n<p>Media3 allows creatives to avoid traditional gatekeepers and go directly to their audience. From there, they can onramp the IP to traditional media, like <a href=\"https:\/\/nftnow.com\/culture\/nft-comic-books-and-the-open-future-of-storytelling\/\" target=\"_blank\" rel=\"noreferrer noopener\">printed comic books<\/a>, physical merchandise, and content production at a Hollywood scale. Along this journey, audiences can meaningfully engage in the creation, building a multifaceted, communal experience.<\/p>\n<p>And Omega Runner is playing this out in real time.<\/p>\n<p>From Clubhouse Pictures and <a href=\"https:\/\/www.metaversal.gg\/\" target=\"_blank\" rel=\"noreferrer noopener\">Metaversal<\/a> comes Omega Runner, a Web3 multimedia sci-fi project by <em>Hunger Games<\/em> co-producer Bryan Unkeless, director Cedric Nicolas-Troyan, Anderson, and Hemingway.<\/p>\n<p>The story takes place in a futuristic world where diverse rulers and nations compete in a grueling, multi-day race for ultimate control of the planet Omega. The comic series, which includes the first two issues of <em>Runner<\/em>, is just the beginning of the Omega universe.\u00a0<\/p>\n<p>At the heart of the project sits the Omega Runner Character Collection, which will drop in March 2023. It consists of high-fidelity 2D digital art collectibles minted on the Ethereum blockchain, with Layer Zero technology that provides holders with unique experiences in both the digital and physical worlds.<\/p>\n<p>With a total supply of 9,999, each NFT acts as an access token to the Omega Runner ecosystem and interactive storytelling experiences for holders in the world of Omega and IRL. Through token ownership and granted IP rights via a <a href=\"https:\/\/nftnow.com\/guides\/how-to-access-read-and-understand-ethereum-smart-contracts\/\" target=\"_blank\" rel=\"noreferrer noopener\">smart contract<\/a>, holders can craft and promote their character\u2019s digital identity and backstory as they see fit. By making each Runner NFT a unique character, holders can experience true ownership over their digital identity, carrying it across a collection of Omega worlds and stories that will be co-created by the Runner community.<\/p>\n<figure class=\"wp-block-pullquote\">\n<blockquote>\n<p>\u201cRather than imagining \u2018the creation\u2019 as a single storyline or work of art \u2014 a book, an image, a game \u2014 we need to think of \u2018the creation\u2019 as an entire story universe. The whole brand.\u201d<\/p>\n<p><cite>Bryce Anderson<\/cite><\/p><\/blockquote>\n<\/figure>\n<p>Fundamentally different from many other community-led projects which harness communal creativity around a single product, the Omega Runner team is steadfast in building a vast constellation of creative output that can support and champion itself.\u00a0<\/p>\n<p>\u201cRather than imagining \u2018the creation\u2019 as a single storyline or work of art\u00a0 \u2014 a book, an image, a game\u00a0 \u2014 we need to think of \u2018the creation\u2019 as an entire story universe. The whole brand, full of contradictions and multitudes and open to contributions from anywhere,\u201d said Anderson. \u201cSuddenly fan fiction becomes owner-fiction.\u201d<\/p>\n<p>One of the defining features of Omega Runner is its holders-only \u201cWriters\u2019 Room,\u201d where the community can interact with seasoned writers and directors (from both inside and outside the community) to share a full curriculum on how to build a character and tell a story within the Omega Runner universe.<\/p>\n<p>\u201cThe idea is to make our community the best storytelling community in Web3 and\u2014as they succeed\u2014their characters and stories have the opportunity to become canon that transcends Web3 and moves into comics, games, series, movies and beyond,\u201d said Hemingway. \u201cWe want to empower our community as much as possible.\u201d<\/p>\n<p>This means leveling the playing field for creatives who want to bring their ideas to life in significant ways.<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1200\" height=\"543\" src=\"https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM-1200x543.png\" alt=\"Omega Runner cityscape\" class=\"wp-image-27176\" srcset=\"https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM-1200x543.png 1200w, https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM-700x317.png 700w, https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM-768x347.png 768w, https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM-1536x695.png 1536w, https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM-150x68.png 150w, https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-12-at-12.10.02-PM.png 1592w\" sizes=\"(max-width: 1200px) 100vw, 1200px\"\/><figcaption>Source: Omega Runner<\/figcaption><\/figure>\n<p>\u201cNow more than ever, it matters less who you know or where you are in the world,\u201d said Hemingway. \u201cIf there\u2019s a story and world that you want to bring your unique voice, vision, and creativity to, you not only have the access and the permission but also the encouragement of the creators and the creative community surrounding it \u2014 regardless of whether you\u2019re in Los Angeles, Singapore, or rural farmland in Africa. Everyone who wants to participate can have a seat in this virtual writer\u2019s room.\u201d<\/p>\n<h2 id=\"h-the-expansive-omega-universe\">The expansive Omega universe<\/h2>\n<p>As for the project\u2019s future, the Omega universe can encompass an unlimited number of stories. While that all starts with the Character Collection Drop, there\u2019s much more on the horizon.<\/p>\n<p>The Omega universe is ever expanding, with <a href=\"https:\/\/medium.com\/@omegaxrunner\/the-vision-for-runner-with-bryce-anderson-100f37e59a1f\" target=\"_blank\" rel=\"noreferrer noopener\">Anderson saying<\/a> they\u2019ve even planned a Runner TV show. But they\u2019re not in a rush to make it happen. \u201cAn animated TV show will take 18 months. A feature would take two years \u2014 so it\u2019s important when you\u2019re setting off on a project that will take a not-insignificant portion of your life to complete that you believe in it and believe that it\u2019s good.\u201d<\/p>\n<p>\u201cI want to see Runner on a cereal box. And to do that, we need people to believe in the creative and believe in the execution, and not just the hype,\u201d he said.\u00a0<\/p>\n<p>With Media3, all of this becomes a possibility.<\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><a href=\"https:\/\/nftnow.com\/sponsored\/web3-and-hollywood-how-omega-runner-is-democratizing-storytelling\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s no secret that Hollywood is small. For decades, a select group of industry gatekeepers has dictated what and where stories were told. No matter how talented, most people won\u2019t ever get to pitch their ideas to the teams capable of bringing them to life. But even with this knowledge, few truly realize how difficult [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4841,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[10],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/nftnow.com\/wp-content\/uploads\/2023\/01\/Roadmap-Final.jpg","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/4840"}],"collection":[{"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=4840"}],"version-history":[{"count":0,"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/4840\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/4841"}],"wp:attachment":[{"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=4840"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=4840"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nft.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=4840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}