On April 5, Web3 photography platform Fellowship dropped Post Photographic Perspectives<\/a>, its inaugural group show headlined and curated by designer and AI-collaborative artist Roope Rainisto<\/a>. Featuring 500 new pieces from Reworld, Rainisto\u2019s latest collection, and a further 1,000 works from 10 AI artists hand-picked by Rainisto and Fellowship, <\/em>Post Photographic Perspectives <\/em>is one of the most highly-anticipated NFT drops of the year.\u00a0<\/p>\n The show sits at the center of several exciting technological and cultural developments that have sparked intense debate<\/a> both within and outside of Web3\u2019s walls in recent months. We sat down with Rainisto and Fellowship\u2019s Co-founder, Alejandro Cartagena<\/a>, ahead of the drop to get their views on the discussions surrounding AI art and the importance of pushing technological and artistic boundaries forward.\u00a0<\/p>\n Rainisto has seen a monumental rise to fame in both the NFT and AI art spheres in the aftermath of Life In West America<\/a>, his successful BrainDrops release from February 2023 that presented a fever-dream vision of the idea of the American West. That collection helped cement BrainDrops\u2019 status as one of the premiere platforms for AI art in Web3 and has done nearly 1,800 ETH in trading volume on the secondary market since its release.<\/p>\n Rainisto\u2019s style is both immediately recognizable and compellingly bizarre. Rather than try to hide the fact that his works are the product of AI art tools, his AI photography leans hard into the \u201cAI-ness\u201d of his image outputs, creating something at once familiar and alien. Rainisto\u2019s work, more so than perhaps any other artist\u2019s in the space, plays with the brain\u2019s inherent pattern-seeking capabilities, presenting viewers with scenes that they have both seen a million times and yet have never come across.\u00a0<\/p>\n \u201cThere\u2019s something [in Rainisto\u2019s work] that I\u2019ve never seen before.\u201d<\/p>\n Alejandro Cartagena<\/cite><\/p><\/blockquote>\n<\/figure>\n \u201cIn my many years of studying photography and art, there\u2019s something [in Rainisto\u2019s work] that I\u2019ve never seen before,\u201d Cartagena said of Rainisto\u2019s unique aesthetic while speaking with nft now. \u201cHe\u2019s the only person doing the things he\u2019s doing with AI. His vision is very particular, concise, and technically sound. What he has done is embrace the tool and its glitches, its defects, and found expression in precisely that.\u201d<\/p>\n Fellowship\u2019s goal is to capitalize on the opportunity that Cartagena sees in building a photography collection like no other on the planet. Himself a photographer with decades of experience in creating, curating, and collecting photographs, Cartagena believes Fellowship can be the<\/em> organization to consolidate 180 years\u2019 worth of photographic history into one cohesive and unique collection, unbound from the limits of the museums that store 1\/1 physical photographic work in vaults and halls that few people will ever see.\u00a0<\/p>\n In November 2022, Fellowship collaborated with none other than Dmitri Cherniak for the release of the artist\u2019s 100-piece generative photography collection, Light Years<\/a>. Experimental releases like these align perfectly with Cartegena and Fellowship Co-founder Studio137<\/a>\u2019s vision, making the platform\u2019s partnership with Rainisto a perfect fit.<\/p>\n \u201cWe see Fellowship as this core collection that is the base to build into the future what photography can be,\u201d Cartagena elaborated. \u201cWe love the fringes of photography and the things that have made photography, photography. Because the NFT space moves so quickly, we can experiment in a very sophisticated and fast way. We\u2019re a gallery, a collection, we commission work, and we want to be a charity to support marginalized artists. We want to be a lot of things because the NFT space permits that flexibility.\u201d<\/p>\n Cartagena and Studio137 began collecting Rainisto\u2019s work in early 2022. Connecting with the artist shortly after, they agreed to work together on Rainisto\u2019s follow-up to Life In West America \u2014\u00a0Reworld.\u00a0<\/p>\n The 500 pieces in Reworld thematically recall those from Life In West America but are distinct in their particular focus. Whereas the images in the latter centered on individuals and small-scale personal relationships, Reworld deals with grander concepts, forming a commentary on societal issues at a much higher level.\u00a0<\/p>\n Starting April 5, the pieces in the collection will be sold in a Dutch Auction format, starting at 10 ETH and dropping 0.4 ETH every minute until the price reaches a low-end cap of 4 ETH. After this, the price will drop 0.1 ETH each minute until it hits a floor of 2 ETH, after which the sale becomes public if any inventory remains. The first 35 minutes of the auction is reserved for Patron Pass holders, Fellowship\u2019s annual membership token released in March.\u00a0<\/p>\n On the show\u2019s second day, Rainisto switches from featured artist to curator, presenting 10 AI artists who were chosen for their ability to show the range of what AI tools can do in the post-photographic arena. While some artists in the show\u2019s second stage are known for their own approaches to AI photography, others take the very concept \u201cto the edge,\u201d as Cartagena puts it. Selected artists for this part of the show include AI. S.A.M, Andres Hernandez, Antti Karppinen, Charlie Engman, Jess Mac, Julie Wieland, Katie Morris, Simon Raion, Ben Millar Cole, and Pierre Zandrowicz.\u00a0<\/p>\n The group show will also include at least one IRL activation, including an exhibition in May at an as-of-yet undisclosed gallery in Los Angeles and the Paris photo fair.\u00a0<\/p>\n At 43 years old, Rainisto is only recently beginning to explore artistic expression on his own terms. Having worked as a designer since the late 1990s, Rainisto\u2019s artistic journey reached a tipping point two years ago when he started seriously considering how VR and AI technologies would begin to drastically change how the world works.<\/p>\n \u201cI found the failures to be much more interesting.\u201d<\/p>\n Roope Rainisto<\/cite><\/p><\/blockquote>\n<\/figure>\n \u201cI thought I can be either one of the first people on this bandwagon or I can be one of the last,\u201d Rainisto explained of his interest in AI tools while speaking to nft now. \u201cI\u2019m always excited about new technologies, trying to figure out how you can then use [them] to create something meaningful. That was my inspiration.\u201d<\/p>\n The 500 pieces in REWORLD, a collection he has been working on for the better part of the past year, are the final cuts from over 50,000 outputs Rainisto created while building the series. They feature Rainisto\u2019s singular style: a surreal photo-realistic familiarity steeped in Americana inspired in part by Robert Frank\u2019s photographic book, The Americans<\/em>. Rainisto also attributes the project\u2019s origins to the idea of a road trip as seen through an algorithm\u2019s eyes, technology that, he says, represents a shared understanding of the world.<\/p>\n \u201cThey see in five billion pictures. In some ways, [the collection] is a road trip into a shared kind of humanity,\u201d Rainisto offered as an insight into his project and vision.<\/p>\n Rainisto is fond of his approach to AI photography, something rapidly becoming known as post-photography, precisely because of the way it embraces the imperfections and outright otherworldliness of the way algorithms \u201cenvision\u201d the prompts given to them.\u00a0<\/p>\n \u201cRather than try to hide the \u2018AI-ness,\u2019 what would happen if I tried to explore it?\u201d<\/p>\n Roope Rainisto<\/cite><\/p><\/blockquote>\n<\/figure>\n \u201cWe\u2019ve all seen that AI can do photos where you can\u2019t really tell if it\u2019s a real photo or not,\u201d Rainisto continued. \u201cI think that\u2019s fine, but my kind of reference point is the camera. When Stable Diffusion came out, my idea was to make the outputs resemble a photo. I had successful renders and things that had \u2018failed.\u2019 But I found the failures to be much more interesting. Rather than try to hide the \u2018AI-ness,\u2019 what would happen if I tried to explore it?\u201d<\/p>\n Reworld will be Rainisto\u2019s last large-scale collection in 2023. Apart from the time and energy it took him to create and release two series in the span of a few months, he is hesitant to saturate the market with his work. Interested collectors can look forward to him continuing to experiment with AI art and working on 1\/1s, animations, and potentially even small-scale limited editions. For now, Rainisto advises fans of his work to pick up a Patron Pass on the secondary market so they don\u2019t miss out on the rest of Fellowship\u2019s 2023 shows. <\/p>\n<\/p><\/div>\nRainisto\u2019s vision meets Fellowship\u2019s mission<\/h2>\n
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REWORLD and Post-Photographic Perspectives<\/h2>\n
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An artist like no other<\/h2>\n
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